- The Shop
This article is about the reality show. For the fictional government agency, see
The Shop (Stephen King) ."The Shop" is a
reality show onMTV about abarbershop located in the heart ofJamaica, Queens . The shop is owned by music producerCory Rooney , who has produced for some of the big names out there like hits forMary J. Blige ,Jennifer Lopez ,Destiny's Child and more. The Shop never misses a topic that goes on in thehip hop world and pop culture. Rappers stop through on a regular basis to get reactions to their latest tracks. Customers come to learn about what are on the barber’s minds. The shop is the truth: nothing goes by unnoticed.As they say in the opening of the show: "If they ain't talking about you in the barbershop, they probably ain't talking about you at all."
The Shop is where performers come for cuts.
The series had a sterling cast of barbers, who all have aspirations in the music business. There is Deb, the only female barber; Tim, The Manager of the Shop "who doesn't really manage, according to Cory Rooney; Ted, the handsome one of the bunch who is always finely put together and can also dance with the best of them; Pop, the voice of reason in the shop with the engaging smile; Bob, the shop musician with dreams of producing hits; and Van, the man of confrontation and one million opinions, who wants to use this platform to "go Hollywood."
Review-wise, the series made its mark on the airwaves.
The New York Times , certainly a tough critic, said in its review, "A reality show set in a barbershop is a remarkably promising idea. Into this noble tradition, then, comes "The Shop" on MTV. It's irresistible."Ratings-wise, the show also delivered for MTV. Its final episode reached over 2 million viewers, which for cable television is a strong showing. The full season ranked number one in its time period (Thu 10:30-11p) among P12-34 versus cable competition. The full season of The Shop reached 41 million viewers.
The show also had a stellar list of behind-the-scenes personnel. The series is executive produced by
Tommy Mottola andJeb Brien forMottola Entertainment ;Matt Morchower andDavid Kaufman forVarsity Entertainment ; andRushion McDonald .Tony DiSanto andLiz Gateley are Executive Producers for MTV. Currently though there has been no talks about a second season.
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