Bob Cato

Bob Cato (1923 – 19 March 1999) was a graphic designer whose work in record album cover design contributed to the development of music and popular culture for five decades. He was vice president of creative services at Columbia Records, and later at United Artists.

Biography

Bob Cato was raised in New Orleans, Louisiana. As a teenager, he studied with Mexican painters Pablo O'Higgins and José Clemente Orozco. During World War II he was imprisoned as a conscientious objector. He then lived in Chicago, studying with Laszlo Moholy-Nagy of the Bauhaus school. Moving to Philadelphia in 1947, Cato studied with renowned art director and magazine designer Alexey Brodovich, eventually becoming Brodovitch's assistant at "Harper's Bazaar".

Cato painted and exhibited throughout the 1940s and 1950s, while serving as art director at "Dance", "Glamour", "Jr. Bazaar" and "Theatre Arts" magazines.

Cato began working in the music industry in 1959 at Columbia Records, becoming vice president of creative services there and later at United Artists. During the next 20 years, he designed and oversaw hundreds of albums for dozens of artists, forging lasting relationships with many, including The Band, Johnny Cash, Miles Davis, Bob Dylan, George Harrison and Janis Joplin.

In 1966, he directed the CBS-TV miniseries "Playback", featuring Leonard Bernstein, Miles Davis, John Gielgud, Johnny Mathis and Igor Stravinsky. He also served for many years on the advisory council of the National Academy of Recording Arts and Sciences. In 1997, the Academy awarded Cato the President's Merit Award.

Among Cato's other accomplishments was a redesign of "McCalls", art directorships of "Ladies’ Home Journal" and "Jazz Review", and while vice president of Revlon, he conceived and designed the "Charlie" fragrance campaign, contracting Lauren Hutton to be the brand ambassador.

Bob Cato was married to Kate Jennings, an Australian writer, poet and novelist, in 1988. He died as a result of complications of Alzheimer's disease in 1999.

Awards

Grammy Awards for Best Album Cover of the Year Fact|date=February 2007
*Barbra Streisand - "People" ("1964")
*Bob Dylan - "Greatest Hits" ("1968")

References

[http://select.nytimes.com/gst/abstract.html?res=F10F10FE39550C738EDDAA0894D1494D81 "New York Times" March 20, 1999, obituary by Nick Ravo] Bob Cato's résumé