- Rothmans International plc
Rothmans International plc. was a British
tobacco manufacturer, which was merged intoBritish American Tobacco in 1998. Itsbrand s included Rothmans and Dunhill. Its international headquarters were in Hill Street, London, England and its international operations were run from Denham Place, Denham Village in Buckinghamshire, England.ponsorship of motorsports
Rothmans was an active promoter of
motorsports , principally inEurope , yet in world championships series.From 1982 onwards, Rothmans supported the factory Porsche effort, winning the
1982 24 Hours of Le Mans 1-2-3 with theirPorsche 956 . Rothmans-Porsche also won theWorld Sportscar Championship , many other races and later Le Mans events in the 1980s, until the team officially pulled out of the championship in 1987. Rothmans sponsorship also extended torallying , where they sponsoredWalter Röhrl 's 1982World Rally Championship -winningOpel Ascona 400 and then the winning Porsche team at the 1986Paris-Dakar rally . When the Porsche involvement ended at the end of theGroup B days, Rothmans transferred its association toSubaru , run by David Richards'Prodrive team. Coincidentally, Richards had run the Porsche rallying team and was sponsored by Rothmans when he was co-drivingAri Vatanen to his privateer 1981 World Drivers' Championship success aboard the Ford Escort RS1800. The association with Prodrive would last until 1992, when their sponsorship was replaced by sister brandState Express 555 .Between 1985 to 1993
Grand Prix motorcycle racing , Rothmans supported the works Honda team. Rothmans then transferred their association toWilliams F1 during the World Championship until 1998, when sponsorship was transferred to Winfield, another sister brand.Timeline
*1890 A tobacco company is founded by Louis Rothman.
*1900 Rothman opens a showroom inPall Mall .
*1905King Edward VII grants Rothmans aroyal warrant .
*1929 Rothmans is traded on thestock market .
*1954 Rembrandt Tobacco Company acquirescontrolling interest in Rothmans.
*1958 Rembrandt acquires Carreras Ltd.
*1967 Carreras acquires 51% stake inAlfred Dunhill .
*1972 Rothmans provides corporate financial support for the British olympic team.
*1976 Rothmans provides corporate financial support for the inauguralHong Kong Sevens .
*1988David Montagu, 4th Baron Swaythling becomes Chairman and Chief Executive.
*January 1996 Rembrandt Group and Richemont merge their tobacco business under the Rothmans International name.
*1999 Rothmans merges withBritish American Tobacco .External links
* [http://www.fundinguniverse.com/company-histories/Rothmans-UK-Holdings-Limited-Company-History.html] — Company history
* [http://www.springbokradio.com/ADSROTHMANS.html] - South African 1979 Radio Commercial
Wikimedia Foundation. 2010.