Library@orchard

library@orchard (Chinese: 乌节图书馆) is a closed public library under the National Library Board (NLB) of Singapore. It was first located on Level 5 of Ngee Ann City on Orchard Road, in the Central Area of Singapore.

library@orchard was officially opened by Lee Yock Suan, Minister for Information and the Arts, on 21 October 1999. It was closed on 30 November 2007, with plans to re-locate it by 2010.

History

Establishment

Created as a boutique library, library@orchard, together with library@esplanade, was used as a test bed for NLB to introduce new services and products which could then be adapted for future projects. The library's location within the Orchard Road shopping belt was intended to attract the youth segment of the population.

library@orchard was created based on feedback in the National Reading Survey. Initially, the NLB had concerns about setting up a library that catered only to young adults as they were used to libraries that served everyone — from children to senior citizens. However, this uncertainty was assuaged after NLB's development team discussed the concept with focus groups made up of its target customers — young adults.

library@orchard became popular with young adults. Its success paved the way for more innovations, such as the "music@orchard" series of programmes that saw rap artistes and rock bands entertaining huge crowds. Another innovation was "comics@orchard" where comics went on loan in Singapore's public libraries for the first time. At its peak, the library had 120,000 items, with more than 33% of its total collection comprising English language novels.cite news | author = Eunice Quek, Kok Tse Wei | title = How the libraries stack up | publisher = "The Straits Times" | date = 2 July 2005| page=S6]

With an appealing ambiance, and the presence of music booths and a café, library@orchard managed to double its outreach since its establishment, with an average of more than 1.4 million visitors per year.

The success of the first niche library developed for a specific audience led NLB to set up Singapore’s first public performing arts library — the library@esplanade at Esplanade - Theatres on the Bay.

Closure and relocation

On 25 July 2007, the National Library Board announced that library@orchard will be closed on 30 November, 2007 because the lease on the premises at Ngee Ann City would not be renewed. It was subsquently closed on that date.

Macquarie Pacific Star Prime Reit Management, which handled the library's lease, stated that the board paid rent that was below prevailing market rates for the 1,580 square metre (17,000 square feet) space. NLB had been told in March 2005 that the lease would not be renewed when it expires in February 2008. The vacated space would house fashion, beauty and wellness retailers. Rents in the Orchard Road shopping belt had increased 5-7% in the first half of 2007, and was estimated to go up by another 5-6% by end 2007.

Proposed re-opening

Currently, there are plans to re-open the library at "*scape", a youth community space next to Cathay Cineleisure Orchard, in 2010, and possibly at another redeveloped site along Orchard Road. The new 1,000 m² (10,760 ft²) library at "*scape" would cater to youths aged 17 to 25 who frequent the youth hub there. As the location on Orchard Road caters mainly to young people, NLB would be consulting its young users on the development of the new space at "*scape". The second library, slightly more upmarket and catering to professionals and executives aged 25 to 40, would likely be located in an upcoming shopping mall on Orchard Road.

To commemorate the relocation of library@orchard, NLB are planning hold a series of public events and programmes, such as exhibitions, film screenings, talks and even "live" performances by local bands and musicians, in the months leading to the closure. A "Moving On" party was then held on the closure date. cite news|url=http://www.channelnewsasia.com/stories/singaporelocalnews/view/290279/1/.html|title=The library@orchard to close|accessdate=2007-07-25|publisher=Channel NewsAsia] cite news | author = Aviel Tan | title = library@orchard to close as lease runs out | publisher = "The Straits Times" | date = 26 July 2007]

Notes

References

* "Sip coffee and borrow a book at Ngee Ann City", "The Straits Times", April 6 1999
*cite web |url= http://www.ps21.gov.sg/challenge/2004_01/work/dmg.html|title= Evolution of the boutique library|accessdate=2007-07-25 |format= |work= "Challenge", Prime Minister's Office (Singapore)

External links

* [http://www.nlb.gov.sg/ National Library Board]
* [http://blogs.nlb.gov.sg/orchard library@orchard blog]
* [http://blogs.nlb.gov.sg/orchard/news/powerpoint-slide-media-conference-on-the-relocation-of-libraryorchard/#more-10 Media Conference on the Relocation of library@orchard]