North to the future

"North to the Future"" is the official state motto of Alaska, adopted in 1967 for the centennial of the Alaska Purchase. As one of the events leading up to the celebration, the Alaska Centennial Commission sponsored a contest in 1963 to come up with a centennial motto and emblem that would express the unique character of the State of Alaska. They offered a $300.00 prize to the winning entry. 761 entries were received by the Commission. In December 1963, the commission announced that they had selected Juneau journalist Richard Peter's suggestion. He stated that the motto "...is a reminder that beyond the horizon of urban clutter there is a Great Land beneath our flag that can provide a new tomorrow for this century's 'huddled masses yearning to be free'." The motto represents a visionary optimism for a state filled with promise; promoting the State of Alaska by advising that the future lies with the next-to-the-last US star located to the north of the Lower 48.