- Weetos
Weetos is a
breakfast cereal produced byWeetabix Limited . Its primary ingredient iswheat . The cereal is inO shapes, and is available withchocolate orhoney flavouring. In the mid '00s, Weetabix Ltd lowered the amount of sugar present in Weetos as part of a drive to appeal to health conscious parents, which resulted in a slight change of flavour. This was coupled with the dropping of long-running mascot ‘Professor Weeto (Mark Butterworth)’ in favour of neutral images of children participating in various sports. The original mascot was a skateboarder named Derek, who 'found life really boring, until new Weeto's came out of the blue!' delivered in a broad West Midlands accent.Weetos
cereal bars are also available in both flavours.External links
* [http://www.weetos.co.uk Weetos Homepage]
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