- Dita de Leon
-
Dita de Leon 
Dita de Leon at the Academy Awards after-party in 2007Born Judith Mendez-Leon
September 18, 1970
Rio Piedras, Puerto Rico, U.S.Occupation Celebrity
Brand Merchandise Business
Actress, Writer, Producer,Years active 1980–present Website Official site Dita de Leon is an American celebrity, having worked as an actress, model, dancer, writer and producer with an expanding merchandise business for her global brands DITA & DITA DE LEON.
Contents
Becoming a Celebrity
Dita was born in the island of Puerto Rico, relocating with her parents and two sisters to Newark, New Jersey, where she grew up. She began her career at an early age, launching her own entertainment business in her teens as a graphic artist and model. Dita attended Montclair State University where she received a B.S. degree. She was also at Marketing & Seton Hall School of Law to receive a Juris Doctorate Degree and was admitted to the New York Bar in 1996.[1]
While visiting South Beach, Florida in 1999, Dita was invited to a party for the interior designer Patrick Kennedy, who introduced her to an actor named Brian Hill who was instrumental in introducing her to Ed Arenas, the casting director of a film he was working on, Any Given Sunday, directed by Oliver Stone.[2] He cast her in her first movie role as a football player's wife.
Working with Oliver Stone inspired Dita to study acting at the Lee Strasberg school in New York. Dita relocated to Hollywood in 2003 where she continued her studies at another acting school, the Groundlings. She launched her website with an online store for DITA branded products and services. It was not long before she began to build her sex symbol image, working for Playboy as a model and actress for their television network, shooting the comedy film Method Man's Guide to throwing a party at the Playboy Mansion, featuring Hugh Hefner.[3] Dita continued working with Playboy as a model, hosting private parties at the Playboy Mansion, such as Quentin Tarantino's party for Kill Bill which exposed Dita to the media. They photographed her on the red carpet and during her full nude underwater swimming performance.[4] Dita continued to build her DITA brand, landing a national print and spokesmodel campaign for Coors Light which displayed the DITA brand name on hundreds of posters distributed across the United States.
Dita continued to land supporting roles in comedy films such as Bottoms Up (2006) with Paris Hilton,[5] Senior Skip Day (2008) with Tara Reid (which caused Dita to be on the cover of the movie's poster),[6] Stonerville (2010) with Pauly Shore [7] and The Back Up Plan (2010) with Jennifer Lopez.[8] They established her style of sex-pot comedy and creating her sex symbol persona.[9]
The media continued their interest in her, reporting on her fashion trends with coverage in RadarOnline [10] and Cosmopolitan.[11]
Writing and Producing
Dita is actively working as a writer, penning two feature film scripts for her production company for use in the near future. She is also writing her first book.
Building a Brand
The DITA brand business continues to grow from a 'mom and pop operation' to a corporate, cross marketing, licensing and global business of DITA products and services. After a very successful cross-marketing, national print and personal appearance spokesmodel campaign throughout the United States with Coors Light, Dita continues to lend her name, image and brand to other successful multi-national corporations and launched her very own DITA chocolate line with KC chocolatiers.[12]
References
- ^ https://iapps.courts.state.ny.us/attorney/AttorneyDetails?attorneyId=5508737
- ^ Ed Arenas - IMDb
- ^ Amazon.com: Meth and Red: How to Throw a Party at the Playboy Mansion: Redman, Method Man: Movies & TV
- ^ Daily Celeb Search Results
- ^ =http://www.imdb.com/title/tt0433349/
- ^ Senior Skip Day (Video 2008) - IMDb
- ^ Stonerville (2010) - IMDb
- ^ DITA: The Back Up Plan Film
- ^ Dita de Leon - IMDb
- ^ Browse images: Style Gallery: Best and Worst Weekend Wear | Radar Online
- ^ Dita de Leon - Fashion Disaster - Cosmopolitan
- ^ DITA: The DITA Brand Expands to Chocolates!!!
External links
- www.DitadeLeon.com Official website
- www.DitaEnterprise.com Official website
Categories:- Living people
- 1980 births
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