- Discovery Channel Russia
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Discovery Channel Россия
Телеканал Дискавери РоссияOwned by Discovery Networks EMEA Language Russian, English Broadcast area 
Russia
CIS
LithuaniaWebsite discoverychannel.ru Discovery Channel Russia is a television channel which broadcasts to Russia and the CIS countries.
According viewing research, Discovery had the second largest reach of all non-terrestrial television channel in the beginning of 2009. Only the news channel RBC TV was more popular.[1]
In late 2007, Discovery switched to the ABS 1 satellite, meaning it would extend its reach eastwards and be accessible in all of Russia, as well as several countries in Central Asia.[2][3] Advertising sales started soon thereafter, on December 1, 2007.[4] Discovery's ad sales in Russia are handled by a company called Video International.[5]
Until 2006, Discovery was represented in Russia and the CIS countries by Zone Vision. This partnership ended when Discovery changed their representative to Media Broadcasting Group Limited.[6][7] MBG is responsible for the distribution of all seven Discovery channels in Russia. Discovery have been contemplating opening an office of their own in Moscow.[8]
References
- ^ "Discovery Networks подтвердила свое лидертсво на рынке неэфирных каналов в России". Media Online. April 15, 2009. http://www.media-online.ru/index.php3?id=299206.
- ^ "Discovery Channel переходит на спутник LMI / ABS". Media Online. November 12, 2007. http://www.media-online.ru/index.php3?&id=215821.
- ^ "Канал Discovery Channel –на новом спутнике". MBG. October 29, 2007. http://mediabg.ru/n41.
- ^ "От Discovery к "Дискавери"". Broadcasting. November 12, 2007. http://broadcasting.ru/newstext.php?news_id=37131.
- ^ "Video International and Discovery Networks EMEA Agree To Conclude Contract". Video International. November 6, 2007. http://www.vi.ru/pubId.aspx?id=335.
- ^ http://www.media-online.ru/index.php3?&id=33446
- ^ http://www.media-online.ru/index.php3?&id=33481
- ^ "Discovery открывает Россию". Media Online. September 23, 2008. http://www.media-online.ru/index.php3?&id=291476.
External links
- Discovery Channel from MBG
Categories:- Discovery Communications
- Russian television networks
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