Daymon Worldwide

Daymon Worldwide is a Private Label Broker and Consumer Events company. Associates of the employee-owned (ESOP) company work with suppliers and retailers throughout the world to develop and promote Private Label products.
Daymon Worldwide has over 15,000 associates in 211 offices in 24 countries around the world. [http://www.progressivegrocer.com/progressivegrocer/content_display/features/supermarket-technology/e3i6981db61c01d2a4d955d3fe0ae016c9c] Daymon represents nearly 5,000 product manufacturers and works for retailers across 10 channels of trade including:
*Auto Parts
*Office Supply Stores
*Consumer Electronics
*Supermarkets
*Convenience Stores
*Supercenters
*Dollar Stores
*Warehouse Clubs
*Drug Stores
*Wholesalers/Cooperatives
*Mass Merchandisers

Daymon’s three core businesses are Daymon Worldwide, Daymon Demos, and Daymon Worldwide Design.

The Daymon Worldwide Business Model
Daymon Worldwide's business model places associates in or around the offices of its retail customers who are focused on:
*Consumer and Industry Intelligence
*Product Knowledge and Sourcing
*Branding and Marketing
*Design (Daymon Worldwide Design)
*Quality Assurance
*In-store demonstrations and consumer marketing events

Daymon Worldwide Demos
Daymon Worldwide Demos is an international consumer events company that conducts over one million events a year and more than 500,000 consumer interactions every day in stores in South Korea, Japan, Taiwan, Mexico and the U.S.

Daymon Worldwide Demos operates several companies:

*Club Demonstration Services provides demonstration services for Costco Wholesale Clubs. The company was founded in 1987.
*Elite provides demonstration and marketing services for Meijer, Inc., a retailer based in Grand Rapids, MI.
*One to One Demonstrations provides demonstration services for Giant Eagle, a retailer based in Pittsburgh, PA.
*Aeon Demonstration Services provides demonstration services for AEON, a retailer based in Japan.

Daymon Worldwide Design
Daymon Worldwide Design is a brand development and package design company that focuses on the Private Label industry. The company has been in operation since 1979. The company has received design awards from Mobius, American Corporate Identity and American Institute of Graphic Arts.

Daymon Worldwide History
Peter Damon Schwartz and Milt Sender formed Daymon Associates, Inc. in New York City on July 5, 1970 as a Private Label brokerage company. At the time of Daymon’s founding, Private Label products competed solely as low-priced and low-quality alternatives to the recognized nationally distributed brands.

In 1976, the partners ventured into label procurement and package design with the formation of C&M Marketing (now Daymon Worldwide Design). In 1983, Daymon International launched with its first customer in South Africa. In 1984, they formed Food Marketing Group to provide trading and arbitrage on national branded products for Daymon customers. In 1988, Club Demonstration Services was formed, which today, is Daymon Worldwide Demos.In 1992 Daymon Associates named its first President, Peter Brennan. [http://supermarketnews.com/news/daymon_brennan_0721/]

In 2003 Daymon Associates changed its name to Daymon Worldwide, Inc. [http://www.allbusiness.com/retail-trade/clothing-clothing-accessories-stores/707788-1.html http://www.allbusiness.com/retail-trade/food-stores/4263203-1.html] Its customers include supermarket and drug chains, mass merchandisers, warehouse clubs, specialty retailers, foodservice distributors, buying cooperatives and wholesale distributors.