Valorem

Infobox Company
company_name = Valorem, S.A.
company_
company_type = Public, Sociedad Anónima
foundation =
location = Bogotá, Colombia
key_people = Julio Mario Santo Domingo
industry = Holding
num_employees = 132
products = Alcoholic Beverage Media and Entertainment Logistics Investing
subsid = Biofilm
Wall Capital Services
Caracol TV
El Espectador
GenTV
Recofosta
Alamgran
Cine Colombia
Dasigno
homepage = [http://www.valorem.com.co/ www.valorem.com.co]

History

Baveria Investment was created in 1997, it was the result escition process of Grupo Empresarial Bavaria to permit this entity to exclusively focus on the production and sale of beer and other beverages. Independently, Valores Bavaria opted to dedicate on the investment of other industries.

On November 2004, the company adopted of a new name, Valórem, which represents its position witha new image and label in order to face future challenges and as a result to strengthen its patrimony.

Business

The Group's principal activity is managing local and foreign investment portfolio. Its holdings are focused on the Industrial, Media Communications and Services sectors. Industrial companies include: Biofilm SA, which is dedicated in producing bio-oriented film from polypropylene used in flexible packaging, adhesives, labels and graphic arts; and Refocosta, which is focused on the development of corporate activities relating to reforestation, research, planting, maintenance, exploration and logging for wood commercialization. Media Communication companies include: Caracol Television SA, which is a private channel whose principal activity is to transmit and produce informative, journalistic, humoristic and drama programs; and Wgen-TV, which is a company held by Caracol TV operating in Florida. Lastly, the Services companies include: Almagran, provides warehousing services and transport; and Dasigno SA, which provides IT design, development and implementation.