Ridemakerz

Infobox_Company
company_name = RIDEMAKERZ
company_
company_type = Private
company_slogan = Chooze. Customize. Cruise
foundation = 2007
location = St. Louis, Missouri, USA
key_people = Larry Andreini, Chip Foose, Maxine Clark
revenue =
industry = Retail
products = Toy Cars
homepage = http://www.ridemakerz.com

Ridemakerz (alternatively written "RIDEMAKERZ") is an American retailer of customizable toy cars. The business was started in 2007 by Larry Andreini, Chip Foose (of TLC Overhaulin'), and Maxine Clark (of Build-A-Bear Workshop).

History

The first location opened in May 2007 in Myrtle Beach, SC at Broadway at the Beach [http://www.ridemakerz.com/rz/Pages/RiderzEd/HistoryOfCars.aspx] . Since than, eleven locations have opened in nine other states, with at least one more location opening November 2008 in Glendale, AZ. [http://www.ridemakerz.com/rz/Pages/AboutRz/ContactUs/findashop/default.aspx] . As of 2008, there are thirty-six possible cars to choose from [http://it.youtube.com/watch?v=qW9I3dW968E] . The company currently holds licenses to make the Dodge Challenger, Dodge Ram, Ford F-250 Super Chief, Ford Mustang, Dodge Viper, Mini Cooper [http://www.motortrend.com/features/newswire/32961/index.html] , and the Scion xB [http://www.edmunds.com/insideline/do/News/articleId=123294] .

In April 2008, "Ridemakerz" won "Best Attraction Retailing" for stores under 5000 square feet in Chain Store Age magazine's "Retail Store of the Year" awards [http://findarticles.com/p/articles/mi_m0EIN/is_2008_April_24/ai_n25356006] .

Process

While in the store, the customers (known as "customizers") come into the store and build "ridez" that can either be a freewheeling car of remote control car. It is estimated that 649,000,000 different ride combinations are possible [http://www.businesswire.com/portal/site/google/index.jsp?ndmViewId=news_view&newsId=20070529005445&newsLang=en] .

Stations

The stores are comprised of seven stations, each with their own purpose [http://www.ridemakerz.com/rz/pages/shop/LinearProcess/BuildRide.aspx?category=body&ProductSku=zone] .

Footnotes

References

External Links

* [http://www.ridemakerz.com RIDEMAKEZ Website]