Genji Inc.

Infobox Company
name = Genji Inc. / Genji Express

type = Private
genre = Japanese Cuisine, Sushi
foundation =
founder =
location_city =
location_country =
location = Philadelphia, Pennsylvania, USA
locations = 85 (July ’08)
area_served = 750 (March ’08)
key_people = Takeshi Yamakawa, CEO & President
Shingo Kanai, COO
Stephen Burns, Finance Director
Mohammad Haq, Director of Operations
Burnett Coke, Human Resources Director

industry = Restaurants,
Supermarket,
Sushi Bars,
Retail Sushi,
& Japanese-Inspired cuisine Wholesale

products = Sushi (prepared on-site)
Made-to-order Sushi
Bottled Sauces & Dressings
Soy Sauce, Ginger Soy Dressing
services =
owner =
num_employees =
parent =
divisions =
slogan =
homepage = http://www.genjiweb.com
footnotes =
intl =

Background

Genji, Inc. is a company which provides sushi and Japanese cuisine to a number of grocery stores and food retailers. Headquartered in Philadelphia, PA, the company currently operates over 80 sushi bars and sit-down restaurants in 17 U.S. states and in the U.K. [ [http://www.viewlondon.co.uk/restaurants/sushi-bar-at-whole-foods-market-review-26945.html Sushi Bar at Whole Foods Market - Restaurant Review , 63–97 Kensington High Street, Kensington ] ] Genji claims ingredients used are all-natural with no preservatives, flavor-enhancers (MSG) or artificial food coloring. Fish is increasingly sourced from suppliers who use sustainable fishing practices which do not deplete the fish populations or damage the environment.Genji employs, trains, and certifies approximately 700 sushi chefs throughout all of its stores, making it the largest independently-operated (non-franchise-based) sushi company in the U.S. The current product mix includes daily prepared sushi, as well as various side dishes like edamame, dumplings, miso soups, spring rolls. In addition Genji Inc. also markets their own brand of packaged soy sauce, salad dressing, ginger, & wasabi.

Origins

Genji began as a mom-and-pop restaurant located in Philadelphia, PA, serving sushi and Japanese cuisine. In the late 1990’s, Whole Foods Market invited Genji to be their sushi provider at several stores in the Mid-Atlantic region. Building on this successful partnership, Genji expanded into new locations throughout the Eastern States. The Company also operates Wholesale operations, providing sushi rice and other food items on a large-scale.

Brands

Within Genji Inc., there are currently two brands in operation, Genji and Genji Express. The Genji Express brand is used solely in Whole Foods Market [ [http://www.allbusiness.com/food-beverage/restaurants-food-service-restaurants/5518769-1.html Sushi now on the menu at Lincoln Building. | Restaurants from AllBusiness.com ] ] while the Genji brand logo is used in all other venues. The circle is a variant of a letter "G" and represents bringing people together, well-being, and commitment to health. At the center of the circle, the dot or "head" represents a precious jewel while the "legs" and "arms" symbolize water and purity. Combined, the logo conveys the companies focus on organic, all-natural, and sustainable qualities.

Management

As of March 2008, the members of the company’s senior leadership are Takeshi Yamakawa (CEO & President), Shingo Kanai (COO), Stephen Burns (Finance Director),Burnett Coke(Human Resources Director), and Mohammad Haq (Director of Operations).

References

External links

*http://www.wholefoods.com
* [http://genjiweb.com Company website]