Livemercial

Infobox Dotcom company
company_name = livemercial, inc.
company_
company_type = Privately Held
genre =
foundation = 2002
founder = Johnny Mathis, Jr.
location_city = Valparaiso, Indiana
location_country =
location =
locations =
area_served = Worldwide
key_people = Johnny Mathis Jr., Pete Altieri, Brian Halaschak
industry = Dot-com
products = liveplayer, Virtual Call Center
services = Internet marketing, Direct Response Marketing, Media Buying
revenue =
operating_income =
net_income =
owner =
num_employees = 100-150
parent =
divisions =
subsid = RecruiTV, As Seen On TV Network
company_slogan =
url = [http://www.livemercial.com/ Livemercial]


caption =
website_type =
language =
advertising =
registration =
launch_date =
current_status =
footnotes =
intl =

Livemercial is an internet marketing company based out of the Chicago suburb of Valparaiso, IN. Additional livemercial offices are located in West Palm Beach, Florida, Portland, Maine and London United Kingdom. According to media reports, they are planning on moving into a monolithic dome in Valparaiso, IN http://www.nwi.com/articles/2008/08/03/news/porter_county/doc9507bc7aa24536618625749a000b65c0.txt]

History

Livemercial was founded in 2002 by Johnny Mathis, Jr. The privately held company provides streaming video content creation and hosting, web design creation and hosting, copywriting and search engine marketing. http://www.nwi.com/articles/2008/05/11/opinion/times_editorial_columnists/doc71d66e4b96b9086186257443005ce0bb.txt]

The majority of livemercial clients come from the direct response and infomercial industry. Though recent media reports indicate Livemercial is attempting to enter into new business areas .

Key people

*Johnny Mathis, Jr. - Founder and CEO
*Pete Altieri - Chief Operating Officer
*Brian Halaschak - Chief Financial Officer

Acquisitions

Livemercial acquired RecruiTV in May 2008. RecruiTV is a virtual recruiting platform. [ [http://www.forbes.com/businesswire/feeds/businesswire/2008/06/18/businesswire20080618005771r1.html Livemercial Goes International and Expands U.S. Operations - Forbes.com ] ]

Products and services

Livemercial’s trademark product is its 'LivePlayer.’ LivePlayer is a streaming video player which plays infomercial-like videos on websites. LivePlayer does not require web users to install any plugins in their web browsers.

In 2002, livemercial developed the virtual call center platform. The virtual call center is a website designed for single product sales and fully integrates ordering and customer service .

Livemercial dome

In June 2008, livemercial purchased the 60,000 square foot monolithic dome in Valparaiso, IN that once served as a bakery for Natural Ovens of Manitowoc, WI. The iconic dome is located on the corner of IN 49 and US 2. The monolithic dome will be the company's new headquarters as well as a think tank for emerging technologies. [http://blog.livemercial.com/2008/06/livemerical™-acquires-former-natural-ovens-monolithic-dome/]

References

External links

* [http://www.nwi.com/articles/2008/05/11/opinion/times_editorial_columnists/doc71d66e4b96b9086186257443005ce0bb.txt/ Davis, John (2008). "E-commerce idea produces 100 new jobs", Northwest Indiana Times Business Section]
* [http://www.forbes.com/businesswire/feeds/businesswire/2008/06/18/businesswire20080618005771r1.html/ Roop, Liz (2008). "Livemercial Expands Inernationally", Forbes Business Newswire.]
* [http://www.post-trib.com/news/1005624,vlivemercial.article Human, Daniel (2008) "Tech firm sees Valpo as new Internet hub," Post-Tribune.]
* [http://www.nwi.com/articles/2008/05/11/opinion/times_editorial_columnists/doc71d66e4b96b9086186257443005ce0bb.txt Wieland, Phil (2008). "Cooking up new technology at old Natural Ovens dome, Northwest Indiana Times Business Section]