- Rich Products
Rich Products Corporation (also known as Rich's) is a privately held international food products corporation headquartered in
Buffalo, New York . Rich’s was founded in 1945 by [http://www.buffalosportshallfame.com/Class_of_1991/Robert_Rich__Sr_/robert_rich__sr_.html Robert E. Rich, Sr.] Rich's initial product was a non-dairy whipped topping based onsoybean oil . (Rich's Whip Topping was introduced 22 years beforeCool Whip ). From this base the company's product line expanded into many other 'non-dairy' products includingnon-dairy creamer , cake icing, and non-dairy cooking cream. They now also have product lines in the bakery, frozenseafood , and frozen appetizers, snacks, and breakfast areas.ports
In 1972, Rich Products signed a 25-year deal which gave it
naming rights to theBuffalo Bills brand newstadium . From 1973 to 1998 this stadium was known asRich Stadium .This is one of the earliest examples of the sale of naming rights in North American sports. However, after the original deal expired in 1998 (Rich chose not to renew at a much higher rate), the stadium was renamed in honor of Bills founder and ownerRalph C. Wilson .Rich's also owns three
minor league baseball teams, most notably theBuffalo Bisons , Triple-AInternational League affiliate of theNew York Mets .External links
* [http://richs.com/ Official site]
* [http://www.youtube.com/watch?v=822xKJKAdd0/ Corporate video]
* [http://www.nwanaturals.com/ Northwest Arkansas Naturals]
* [http://www.seapak.com/ Brand website for SeaPak Shrimp]
* [http://www.farmrich.com/ Brand website for Farm Rich]
* [http://www.tikibaybeverages.com/ Brand website for Tiki Bay Beverage Co.]
* [http://www.hoovers.com/free/co/factsheet.xhtml?&ID=40393&abforward=true Corporate info from Hoover's]
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