José Daniel Barquero Cabrero

José Daniel Barquero Cabrero (Barcelona, born 13th July 1966) is a Spanish businessman and university teacher.

• Biography of José Daniel Barquero Cabrero in Spanish [http://es.wikipedia.org/wiki/Jos%C3%A9_Daniel_Barquero_Cabrero]

Career in the Business World

He was born in Barcelona, Spain, 13th July 1966, raised within a business family. As the book Public Relations, Biographical Essay from Dr. Edward Bernays ISBN 84-404-7562-4, he started his professional career in the United States, in the cities of Boston, New York and Washington, 1988, at the side of one of the most important Americans of the last century, as the Life magazine declared him in its number “The 100 most important American people of the last century”. Dr. Edward Bernays, the mentor of Barquero, was the pioneer world wide of Public Relations, advisor of some Presidents of the United States of America, of the White House, and some international and national business, as mentioned in the book “” from Keith A. Larson, ISBN 978-0-87305-118-7. Barquero worked with Bernays in the creation and development of several Public Relations, propaganda and Political Marketing campaigns, at it is explained in the “Entrepreneurial Manual of Public Relations” Editorial Planeta-Gestion 2000 ISBN 84-8088-328-6. In 1991 Barquero starts to collaborate with British organizations and institutions at the side of Prof. Dr. Sam Black, pioneer in Europe of Public Relations and Public Relations expert. Barquero creates, with Prof. Dr. Sam Black, different campaigns both in the United Kingdom and Spain. The professional collaboration between them it is fully explained in the book “”. This collaboration leads Barquero to open its own Consultancy, named Barquero, Huertas & Llauder Associates, working nowadays for business, economical, political, cultural and Human Rights associations and institutions.

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Career in Education, Research and Science

Barquero has performed in the scientific, research and faculty activities through the Social, Political and Public Relations Sciences, as it can be confirmed through the ISBN data base of the Cultural Ministry of Spain, where all his research and publications can be consulted. He is considered the researcher with the most books sold in the scientific area of Public Relations, based on the information from the Spanish Center for Reprographic Rights CEDRO, [http://www.cedro.org] ; and as it is supported by the different editorials and institutions that have promote and published more than 30 books, such as: Deusto, McGraw Hill, Planeta, Gestión 2000, Lexnova, Grinver, Furtwangen, Libertarias, Amat Editores. Translations have been done from his books to English, Russian and Portuguese, edited and published by foreign houses such as Staffordshire University, Dielo and Porto Editora. He has been in charge of the direction and coordination of different book collections, like: “Public Relations Classics”, edited by Planeta; “Collection of the Master in Public Relations and Communication in Organizations IL3-University of Barcelona” by Mc Graw Hill. Spanish newspapers such as “Expansión” and “Cinco Días” published, through their Management collections, Barquero investigations specialized in Political Marketing, Public Relations and Communication. He has been faculty member and professor at both national and international universities, such as the University of Barcelona, Autonomous University of Barcelona, University Ramón Llull, Complutense University in Madrid, all of them in Spain; Staffordshire University and Queen’s University both in the United Kingdom; University Diego Portales, University San Andrés, University Francisco de Aguirre, all of them in Chile; Moscow State University of Technologies and Management in the Russian Federation, and some others, as stated by the European Superior Council of Doctors and Honoris Causa Doctors. He has published more than 50 research articles in the areas of Management, Business and Public Relations, published by editorial groups such as “Expansión”, “Buenaval” scientific journal, the Journal of the Colegio Oficial de Titulados Mercantiles y Empresariales de Barcelona, International Public Relations maganize, etc.

Academic career

He obtained his PhD at the International University of Catalonia, with the research thesis: “How to avoid the clash of cultures and civilizations. Multicultural Public Relations to obtain the alliance of civilizations”, thesis that was published by Spanish Editorial Libertarias ISBN 978-84-7954-591-8 and in English by Staffordshire University in the United kingdom, ISBN 978-84-935828-6-9. Barquero is, as well, Executive MBA by the University of Barcelona, Expert in International Public Relations by the Universidad Complutense of Madrid, Bachelor in Advertising and Public Relations and Bachelor in Business by the University of Barcelona.

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International awards

Thanks to his research and contributions to Public Relations, both academically and in the business area, he has been awarded with the following Doctor Honoris Causa all over the world: Honoris Causa PhD by Staffordshire University, public university in United Kingdom; Honoris Causa PhD by Zhejiang University, public university in China; Honoris Causa PhD by Moscow State University, Economics, public university in the Russian Federation; Honoris Causa PhD by Universidad Interamericana –UNICA- in Dominican Republic; Honoris Causa PhD by the Universidad de San Andrés and by the Francisco de Aguirre, both of them in Chile. His is Honour Member of the Harvard Business School Club in Barcelona, as stated by the European Superior Council of Doctors and Honoris Causa Doctors.

Career in social responsibility

He is the Vice President for the Juez Guzmán Human Rights Association, promoting from this platform social activities that benefits communities. This organization is directed by his Excellence, Judge Juan Guzmán Tapia.

Current positions

President of the European Superior Council of Doctors and Honoris Causa Doctors; Vice President for the Juez Guzmán Human Rights Association; General Director of ESERP Business School; Chaiman Barquero, Huertas & Llauder Associates; Director at the Institute for Long Life Learning IL3-University of Barcelona for the Master in Public Relations for Organizations.

References