Lou Caputo

Lou Caputo is currently the President of Caputo Creative. His experience spans both as talent and producer, Lou has had a substantial hand in writing, producing and directing projects ranging from Video, Live Events, Interactive DVDs, Infomercials and standard Commercials.

Lou Caputo has extensive experience as a Show Host, and Producer at Home Shopping Network, located in Saint Petersburg, FL for ten years where he moved through the ranks. Starting as a Show Host he logged thousands of hours of on-air experience selling merchandise on live television. His next challenge would be behind the camera as a broadcast Producer. Here he created award winning promotions and interstitial programming, which led to a position as Director of Program Development creating stunning shows to attract new customers. Growth then led him to Vice President of Broadcast Operations. Lou became responsible for all aspects of production for the network, including the studios, crews, talent, lighting, sets props and the overall production quality of the network.

For a short period of time Lou worked as a freelance producer, expanding his experience to projects that differed from his previous positions. Lou then returned to Home Shopping Network and was appointed Creative Director for their well known direct response marketers HSN Direct International. This position focused Lou's talent on the total creative development and production for all of the company's infomercials and short form efforts.

Lou's next growth opportunity was as VP of Production for a national multimedia production company based in Tampa, FL. Once again his past talents were put to focus on broader projects including video, CDs, DVDs and live corporate events.

He has done creative development and produced corporate events all over the U.S. and in Canada, Mexico and even at the Salt Lake City Olympics.

More recently, Lou has been back on the airwaves as the spokesman for several successful products on the Home Shopping Network.