Artist Management Group

Artist Management Group

Artist Management Group (AMG) was a pioneering artist's representation company founded by former CAA head Michael Ovitz, Rick Yorn, and Julie Yorn. Jeff Kwatinetz of The Firm acquired Ovitz' share and merged the two firms in 2002. [Citation | last = Waxman | first = Sharon | title = Leading Hollywood Talent and Marketing Companies Merge | newspaper = New York Times | year = 2004 | date = March 19, 2004 | url =http://query.nytimes.com/gst/fullpage.html?res=9D01E7D81331F93AA25750C0A9629C8B63&sec=&spon=&partner=permalink&exprod=permalink ] [Citation | last = Holson | first = Laura | last2 = Weinraub | first2 = Bernard | title = Some See a Young Ovitz in Emerging Power Broker | newspaper = New York Times | year = 2002 | date = May 13, 2002 | url =http://query.nytimes.com/gst/fullpage.html?res=990CE7DB1739F930A25756C0A9649C8B63&sec=&spon=&partner=permalink&exprod=permalink ]

AMG was a pioneering company with respects to talent management. Previously, powerful talent agencies were known more as large companies while management was handled more personally by smaller outfits. Now there are several companies functioning like AMG started such as Management 360, Untitled and Anonymous Content.

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