Brunswick Square Mall

infobox shopping mall
shopping_mall_name = Brunswick Square Mall

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caption = One of the two main entrances to the mall.
location = East Brunswick, New Jersey, USA
opening_date = 1970
developer = Simon Property Group
manager = Simon Property Group
owner = Simon Property Group
number_of_stores = 60
number_of_anchors = 2
floor_area = convert|769041|sqft|m2|abbr=on
floors = 1
website = [http://www.simon.com/mall/default.aspx?ID=108]
parking = lighted lot

Brunswick Square Mall is a single story shopping center located in East Brunswick, New Jersey at the intersection of Route 18 and Rues Lane. The mall is owned by Simon Property Group, Inc. and has gross leasable area (GLA) of convert|769041|sqft|m2|abbr=on. [ [http://www.icsc.org/apps/dmmdisp.php?dispid=NJ0120 International Council of Shopping Centers: Brunswick Square] , accessed December 31, 2006]

The anchor stores are JCPenney and Macy's, with over 60 specialty stores including Barnes & Noble, American Eagle Outfitters, Hollister Co. Old Navy, Bath & Body Works and Victoria's Secret. A Forever 21 will be opening where East Meets West, Signature For Men, and Spencer's Gifts resided [http://www.ldiline.com/showpdf.cfm?proj=5194&file=001ARC_A000.pdf&dir=ARC] .

Mall history

The mall opened in 1970 with original anchors JCPenney and Bamberger's. The mall was originally owned by the DeBartolo cooperation and later sold to Simon Property Group in 1999. Bamberger's became Macy's in 1986, when the chain was phased out in favor of the Macy's name. By 1989, expansion plans were discussed. These plans would have added an additional floor, more stores, a parking deck and an additional anchor store. The plans were scaled back slightly to gain township approval because area residents were apprehensive about the traffic that the new expansion would generate. Due to the recession of the mid-1990s this major expansion never took place. In 1999, a smaller expansion took place that added a Barnes and Noble and expanded the movie theatre to 13 stadium seating screens. In October 2000, the interior of the mall was renovated in which new ceilings, skylights, flooring and lighting was installed and a second main entrance was constructed on the west side of the mall through a space formerly occupied by Kinney Shoes, next to Spencer's Gifts.

Anchors

*JCPenney (223,626 sq ft.)
*Macy's (244,000 sq ft.)

Coming Soon

*Forever 21 (Fall 2008)

References

External links

* [http://www.simon.com/mall/default.aspx?ID=108 Brunswick Square]
* [http://www.icsc.org/apps/dmmdisp.php?dispid=NJ0120 International Council of Shopping Centers: Brunswick Square]