- Loudmouth Golf
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Loudmouth Golf is an American sportswear company based in Sonoma County, California known for "flamboyant" trousers.[1]
The company was established in 2000 by Scott "Woody" Woodworth,[1] then a junior graphic designer.[2] His first design involved a children's fabric with prints of Warner Brothers cartoon characters, which he had made by a local seamstress.[2] The designs caught the attention of various sports personalities, who began ordering the pants.[2] In 2007 Woodsworth began creating his own fabric designs.[2]
In 2009 golfer John Daly appeared wearing "loud" clothing from the company on the European Tour while banned from the PGA Tour.[2] Daly later entered a formal endorsement agreement with the company.[1]
The Norwegian curling team drew international attention to the company, and to themselves, at the 2010 Winter Olympics by wearing Loudmouth's "Dixie-A" pants with red, white, and blue diamonds as a uniform.[3][4] The team wore the pants on advice from second Chris Svae who served as their fashion consultant. The team gave a pair to King Harald V of Norway.[5] A Facebook fan page created for Norway's pants drew more than 500,000 fans during the games.[6][7] During the Olympics, Loudmouth's web traffic increased by a factor of ten and sales tripled.[8]
References
- ^ a b c Aileen Yoo (2010-02-25). "Sonoma company's pants take Olympics by storm". San Francisco Chronicle. http://www.sfgate.com/cgi-bin/blogs/scavenger/detail?entry_id=57939.
- ^ a b c d e Janny Hu (2009-06-07). "Scott Woodworth: Loudmouth Golf designs". San Francisco Chronicle. http://www.sfgate.com/cgi-bin/article.cgi?f=/c/a/2009/06/07/LVDJ17VES9.DTL.
- ^ Steve Weiberg (2010-02-17). "Talk of Vancouver: Crazy curling pants of Norway draw notice". USA Today. http://www.usatoday.com/sports/olympics/vancouver/2010-02-16-talk-of-vancouver-wednesday_N.htm.
- ^ Simon Perez (2010-02-24). "Bay Area Home To Olympics' Most Outrageous Uniform". CBS 5. http://cbs5.com/local/norway.clurling.pants.2.1518139.html.
- ^ Bill Graveland (2010-02-23). "Norway's king likes Loudmouth pants, as long as others are wearing them". Canadian Press. http://www.winnipegfreepress.com/sports/olympics/norways-king-likes-loudmouth-pants-as-long-as-others-are-wearing-them-85143022.html.
- ^ Janie McCauley (2010-02-25). "Norwegian pants pulled down, briefly". Associated Press. http://www.washingtonpost.com/wp-dyn/content/article/2010/02/25/AR2010022500945.html.
- ^ Adam Tschom (2010-02-23). "They'll do it Norway: Loud pants earn Facebook fan page shout-out". Los Angeles Times. http://latimesblogs.latimes.com/alltherage/2010/02/norwegian-olympic-curling-teams-argyle-pants-get-a-facebook-fan-page-and-royal-suypport.html.
- ^ Kyrie O'Connor (2010-02-25). "Olympics fashion from good to goofy". Houston Chronicle. http://www.chron.com/disp/story.mpl/life/style/6885980.html.
External links
- loudmouthgolf.com - official site
- [1] - Facebook page
- [2] - Twitter page
- [3] - Facebook fan page for The Norwegian Olympic Curling Team's Pants
Categories:- Sportswear brands
- Sporting goods manufacturers of the United States
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