Narodni trgovački lanac

Narodni trgovački lanac (NTL) is the Croatian retail trading chain founded in 2008. NTL currently has about 8.3 billion^[vague] in revenues, 10,000 employees and owns more than 1,600 outlets, dislocated in all counties, the total area larger than 250,000 square meters.

Their current share of the Croatian market, about 17%, which puts them in second place behind the biggest retail chain Konzum and whose share is about 30 percent of the market. ^[1]

Narodni trgovački lanac consists of 16 companies, and trade Kerum and Tommy from Split and Bakmaz from Zadar, Biljemerkant from Osijek and Boso from FC, Pemo from Dubrovnik and Studenac from Omis and Trgonom from Novi Marof, Idis from Siska, Trgocentar from Virovitica and Zagreb chain Dione. In March, 2010. The group was approached by three companies - Lonia from Kutina, Gavranović, Zagreb, and Trgocentar from Zabok.

Create a National supermarket chain followed pooling retailers Mercator, Bill and Plodine who have decided to jointly approach to suppliers, to ensure a more favourable purchase price of goods and positioning in the market. The biggest proponent of NTL was Željko Kerum, a supermarket chain Kerum, who claims to be the only way that a small regional traders oppose the domination of the biggest Croatian retail chain in consumption and foreign retailers.

References

1. ^ Incorporated National retailer