Merchandiser

Merchandiser
Claw cranes, often containing plush toys, are a common type of merchandiser.

A merchandiser is an arcade gaming device, which features a machine that contains a display of merchandise, which can be won by playing the game. In the trade, such games are described as Skill With Prizes (SWP) games, and are a hybrid of games of skill and games of chance, with the preponderance of skill or chance differing between devices and often able to be set by the operator.

Contents

Description

Claw cranes are the most popular example of a merchandiser. The player guides a claw in the attempt to pick up a prize and drop it into a hole. Other types of merchandisers can offer prizes ranging from cheap and inexpensive to high end merchandise such as video game consoles and iPods.

A similar class of games are redemption games, where tickets are won and can be redeemed for merchandise prizes, rather than merchandise being won directly. These are both modern forms of carnival games.

Some games can be configured as either redemption games or merchandisers, such as Flamin' Finger.

Examples

Examples include:

Regulation

As Skill With Prizes machines, merchandisers are in a legal gray area, due to containing elements of skill and of chance, particularly since payout percentages can to a large extent be set by the operator – such setting leads to machines being described as rigged. They are generally regulated separately from games of pure chance such as slot machines; see claw vending machine: legality for statues pertaining to claw machines.

Claims of being largely or entirely skill-based can expose the operator to accusation of unfair practices; thus some lawyers advise operators to not advertise the machines as being skill-based.[1]

References

External links


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Look at other dictionaries:

  • merchandiser — ● merchandiser nom masculin (anglais merchandiser) Personne responsable du merchandising. Présentoir particulier, que l on pose à même le sol, et qui est employé pour une période limitée de promotion de vente. ● merchandiser (synonymes) nom… …   Encyclopédie Universelle

  • merchandiser — mer‧chan‧dis‧er [ˈmɜːtʆndaɪzə ǁ ˈmɜːrtʆndaɪzər] noun [countable] 1. COMMERCE a person or company that sells goods in a store: • The recession has affected most U.S. toy and clothing merchandisers. • Cosmetics are generally sold through… …   Financial and business terms

  • merchandiser — /mércendaizăr/ s.m. Agent comercial care promovează produsele noi ale unei firme şi distribuie material publicitar. (< engl. merchandiser) Trimis de claudia, 27.08.2005. Sursa: MDN  MERCHANDISER MÉRCENDAIZĂR/ s. m. agent comercial care… …   Dicționar Român

  • Merchandiser — Mer chan*di ser, n. A trader. Bunyan. [1913 Webster] …   The Collaborative International Dictionary of English

  • merchandiser — index dealer, merchant Burton s Legal Thesaurus. William C. Burton. 2006 …   Law dictionary

  • merchandiser — 1590s, agent noun from MERCHANDISE (Cf. merchandise) (v.) …   Etymology dictionary

  • merchandiser — (Brit.) mÉœrʃəndaɪzÉ™(r) / mɜːtʃ n. trader; one who engages in retail trade; seller; merchant (also merchandizer) …   English contemporary dictionary

  • merchandiser — [[t]mɜ͟ː(r)tʃəndaɪzə(r)[/t]] merchandisers N COUNT: usu supp N A merchandiser is a person or company that sells goods to the public. [AM] In 1979, Liquor Barn thrived as a discount merchandiser. Syn: merchant (in BRIT, use retailer) …   English dictionary

  • merchandiser — Es innecesario el uso del anglicismo merchandiser, que puede sustituirse por el término español promotor comercial …   Diccionario español de neologismos

  • Merchandiser — Mer|chan|di|ser [ mə:tʃəndaizə] der; s, <aus gleichbed. engl. amerik. merchandiser zu engl. to merchandise, vgl. ↑Merchandising> Angestellter eines Unternehmens, der für die Verkaufsförderung zuständig ist …   Das große Fremdwörterbuch

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