Divine Food

Divine Food
Divine Food: 100 Years in the Kosher Delicatessen Trade
Directed by Bill Chayes
Release date(s) 1998
Running time 47 min.
Language English

Divine Food: 100 Years in the Kosher Delicatessen Trade is a 1998 documentary about how immigrant butcher Isaac Oscherwitz became the patriarch of a kosher food mega-corporation that still feeds Jews across America. The film reveals the step-by-step, behind-the-scenes process of butchering kosher meat, and also looks into the lives of the Oscherwitz family through personal interviews, family stories, and archival home videos.

Contents

Summary

Born in Germany, Isaac Oscherwitz was a butcher who emigrated to America in the 1880s because of oppression and poverty. When he arrived in Cincinnati, he started his own sausage factory, which created jobs and a delicious product for the city’s surprisingly well-populated Jewish community. But the Oscherwitzes also established their public face to the community through a family-run storefront shop, where they sold their meats and other classic Jewish delicacies. Decades later, Isaac’s five sons extended the business to Chicago, which had become the center of the meat packing industry, and today the Oscherwitz family is responsible for well-known brands such as Best Kosher, Shofar, and Sinai.

This familial intimacy extends beyond the immediate family members to the way they treat everyone involved in the business, from factory workers to customers. “I don’t think my husband ever felt like his customers were his customers,” one woman says, “they were his friends.” Another man, who took a job with the Oscherwitzes after he lost everything to the Holocaust, speaks highly of his employers. “It was such a family feeling,” he explaining how warm and welcoming his coworkers have been.

The appeal of a family-owned product helped make the Oscherwitz brand popular, but fiscal success also jeopardized the family-run nature of the business. Before the swell of success, business meetings between the Oscherwitz brothers were a literal yelling contest, where arguments were won by the most powerful voice and, despite all the screaming, everyone left on good terms. But a big business couldn’t run in the same way. The documentary shares the Oscherwitzes’ inside struggles to keep their booming business family-run and shows the effects on everyone when they were bought out by a subsidiary of the Sara Lee Corporation

See also

Other documentaries about Jewish-Americans:

References

External links


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